The world has recently entered a new era
Two hundred years ago global population was less than one billion people. Today, in 2012, it is over seven billion and climbing. Problems like climate change, pollution, over fishing, deforestation and water shortages are getting worse. (See World Population Count as of this minute.)
Heightened awareness about the environment will increase demand Earth-friendly policies and products and support those who offer them. A universal eco-symbol says that all environmental concerns are inter-connected to one overarching problem, for the first time in history, human activity is depleting and degrading Earth's resources faster than nature can renew them.
A universal eco-symbol can be used on websites, newsletters, environmental journals, green products and businesses everywhere. It can be used by Boy and Girl Scouts as a merit badge, colored by children, worn on baseball caps, T-shirts and on politician's lapels. It can be used on product packaging and advertisements for Earth-friendly products. It can be fashioned into jewelry, be a design option for personal checks and affixed to car windows. Like the peace symbol, the eco-symbol can be stylized to accomodate individual design preferences and applications. And like the peace symbol, it is free to use by anyone.
Why isn't more being done?
Our political, religious and economic attitudes were formed over thousands of years during which time it was thought that resources would always be plentiful. It is therefore understandable that global conventions for living within Earth's limits have yet to be established.
There is good news
There is sufficient technology and practical knowledge to solve the world's environmental problems while actually increasing our quality of life. Environmental education and advocacy is also increasing. Information about global warming, water shortages and other concerns are frequently in the news. More and more people are asking what they can do to help and making sustainable choices.
Click on Pictures to See Larger and Captions